Privacy Policy

Your privacy is important to us. This policy explains how we collect, use, and protect your information.

Last Updated: March 1, 2024

1. Introduction

Aqua East Surf Shop, Inc. ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website aquaeastsurf.org (the "Site") or interact with our business.

Please read this Privacy Policy carefully. By using the Site, you consent to the practices described in this policy. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

2. Information We Collect

2.1 Personal Information You Provide

We may collect personal information that you voluntarily provide to us when you:

  • Fill out a contact form or lead form on our website
  • Subscribe to our newsletter or mailing list
  • Communicate with us via email, phone, or in person
  • Participate in surveys or promotions

This information may include:

  • Name (first and last name)
  • Email address
  • Phone number
  • Service interests and preferences
  • Any other information you choose to provide

2.2 Information Automatically Collected

When you visit our Site, we may automatically collect certain information about your device and usage, including:

  • IP address (anonymized)
  • Browser type and version
  • Operating system
  • Device type (mobile, tablet, desktop)
  • Pages visited and time spent on pages
  • Referring website or source
  • Date and time of visit

2.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your browsing activities. You can learn more about our use of cookies in our Cookie Policy.

3. How We Use Your Information

We use the information we collect for various purposes, including:

  • Customer Service: To respond to your inquiries and provide customer support
  • Communication: To send you information about our products, services, and promotions (with your consent)
  • Website Improvement: To analyze usage patterns and improve our website's functionality and content
  • Security: To detect and prevent fraud, abuse, and security issues
  • Legal Compliance: To comply with legal obligations and respond to lawful requests
  • Business Operations: To conduct our business operations and maintain records

4. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties. We may share your information in the following circumstances:

4.1 Service Providers

We may share your information with third-party service providers who perform services on our behalf, such as:

  • FormSubmit.co: Processes contact form submissions and delivers them to our email
  • Google Maps: Provides map functionality on our Contact page
  • Analytics Providers: Help us understand website traffic (only if you consent to analytics cookies)

These service providers are contractually obligated to protect your information and may only use it to provide services to us.

4.2 Legal Requirements

We may disclose your information if required by law, court order, or other legal processes, or if we believe disclosure is necessary to:

  • Comply with legal obligations
  • Protect our rights, privacy, safety, or property
  • Enforce our agreements
  • Respond to emergencies

4.3 Business Transfers

If our business is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any change in ownership.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit (HTTPS)
  • Secure form submission through FormSubmit.co
  • Regular security assessments
  • Access controls and authentication
  • Employee training on data protection

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee its absolute security.

6. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

6.1 Access and Portability

You have the right to request access to the personal information we hold about you and receive it in a portable format.

6.2 Correction

You have the right to request correction of inaccurate or incomplete personal information.

6.3 Deletion

You have the right to request deletion of your personal information, subject to certain exceptions (e.g., legal requirements, legitimate business interests).

6.4 Opt-Out of Marketing

You can opt out of receiving marketing communications from us at any time by contacting us or using the unsubscribe link in our emails.

6.5 Cookie Preferences

You can manage your cookie preferences through our cookie consent tool or your browser settings. See our Cookie Policy for more information.

6.6 How to Exercise Your Rights

To exercise any of these rights, please contact us at:

  • Email: help@aquaeastsurf.org
  • Phone: +1 (229) 508-7044
  • Address: 696 Atlantic Blvd, Jacksonville, FL 32266

We will respond to your request within 30 days.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including:

  • Providing services you requested
  • Complying with legal obligations
  • Resolving disputes
  • Enforcing our agreements

When your information is no longer needed, we will securely delete or anonymize it.

8. Children's Privacy

Our Site is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately, and we will take steps to delete such information.

9. International Data Transfers

If you are accessing our Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States. By using our Site, you consent to this transfer.

10. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of these websites. We encourage you to read the privacy policies of any third-party sites you visit.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last Updated" date. We encourage you to review this policy periodically.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us: